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乡村振兴战略背景下皖西地区文化与旅游产业融合发展研究
李玮玮,王媛,王韦
0
(安徽工商职业学院经济贸易学院)
摘要:
研究文化和旅游产业融合发展,探索特色产业脱贫之路,是贯彻党的十九大精神的具体行动,对推动乡村振兴战略具有重要意义。皖西地区文化与旅游产业发展资源优势明显、基础较好。但是,两大产业的融合度不理想,出现产业结构不合理、市场化程度不高、关联度不够、内生力不强等问题。应坚持产业融合发展理念,发挥区域历史文化、革命文化、生态资源、地理位置以及国家扶持政策等综合优势,创新文化和旅游产业融合发展模式,推动文化旅游产业转型发展,提高文化旅游产业发展质量,衍生文化旅游产业新的业态,切实提高产业经济效益和对地方经济社会发展的影响力带动力。
关键词:  皖西地区  文化  旅游  融合创新
DOI:
基金项目:安徽高校人文社会科学研究项目重点项目“乡村振兴战略下皖西地区文化和旅游产业融合发展评价与对策研究”(SK2018A0910)
Integration and Development of Cultural and Tourist Industries in Western Anhui under the Background of Rural Revitalization Strategy
LI Weiwei,WANG Yuan,WANG Wei
(School of Economics and Trade, Anhui Business and Technology College)
Abstract:
To study the integration and development of cultural and tourist industries and explore the way of poverty alleviation through featured industries, is a concrete action to implement the spirit of the 19th National Congress of the Party and is of great significance in promoting the rural revitalization strategy. In Western Anhui, however, the cultural and tourist industries have not been in great integration, and are facing the problems of unreasonable industrial structure, low marketization, insufficient association and weak endogenous capability. It is necessary to adhere to the concept of industrial integration and development, and make the best of the comprehensive advantages of the region in historical culture, revolutionary culture, ecological resources, geographical position and national policy support, so as to promote the transformation and development of the two industries, improve their development quality, derive new forms of industries, and effectively enhance their economic benefits and positive effects on local economic and social development.
Key words:  Western Anhui  culture  tourism  integration and innovation

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