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社区营造视角下乡村旅游高质量发展路径研究——以福建平潭北港村为例
陈健平
0
(福建商学院 旅游与休闲管理学院)
摘要:
乡村振兴战略实施背景下乡村旅游高质量发展是乡村旅游转型升级和可持续发展的必然要求,社区营造在于激发乡村社区主体活力和内生动力,促进社区价值的实现和社区福祉的提升。应用社区营造解决乡村旅游发展中社区行动主体不到位、社区参与不充分、社区增权不均衡等问题,拓展乡村旅游内容的深度和厚度,形成优选社区参与的乡村旅游发展新模式与新机制,完善基于互益共同体的旅游社区治理体系,打造内引外聚的乡村旅游内容创新平台等乡村旅游高质量发展可行性路径。
关键词:  社区营造  乡村旅游  社区主体  社区参与  自主
DOI:
基金项目:福建省社会科学规划项目 “平潭自贸区国际休闲旅游新业态培育路径研究” (FJ2015B086);福建省中青年教育科研项目 “全域生态旅游视角下福建省乡村旅游供给侧改革研究” (JAS170639)
Quality Development of Rural Tourism under the Perspective of Community Construction:Taking the Beigang Village of Fujian as an Example
CHEN Jianping
(School of Tourism and Leisure Management, Fujian Business University)
Abstract:
Under the background of rural revitalization strategy, achieving the highquality development is an inevitable requirement for the transformation, upgrading and sustainable development of rural tourism. Community construction can stimulate the subject vitality and endogenous power of rural community, promote the realization of community value, and improve community wellbeing, so it might be applied to the rural tourist development to solve such problems as irresponsible community action subject, inadequate community participation and uneven community empowerment. To seek some feasible paths for the highquality development of rural tourism, it is necessary to expand the depth of rural tourist contents, form the new mode and mechanism of rural tourist development in which wellchosen communities will participate, improve the management system of tourist communities based on the concept of mutual benefit community, and build a content innovation platform of rural tourism that can attract people both within and out of the communities.
Key words:  community construction  rural tourism  community subject  community participation  autonomy

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